Will it Blend?

By Shamus Posted Thursday Nov 9, 2006

Filed under: Links 3 comments

No, this isn’t another rant about Blender. This is a bit of very clever marketing from a company selling some sort of uber-blenders. This is brilliant. I’ve often wondered what marketing on YouTube would look like. Would a company just post their (hopefully entertaining) ads on YouTube for people to watch? Would they show more “edgy” ads that they couldn’t get away with on network TV? Maybe that will happen, but this company is tapping into the natural tendancy of people to share crazy movies (of real things) that they find online.

This is very powerful, from a marketing standpoint. I would never search for a blender online. I don’t need one. Amazon.com couldn’t get me to look at one with their ridiculous “you may also like…” sales pitches. There is nothing a banner ad could say about this blender that would entice me to click it. But here I found a funny movie, watched it, and when it was over I thought, “Wow. It would be cool to own one of those.” I wasn’t looking for one, but they made me want it anyway. This is viral marketing at its best.

Check it out, a coke can smoothie:

See also: The movie where they turn a handful of Golf Balls into crumbs.

 


 

Lack of Focus

By Shamus Posted Thursday Nov 9, 2006

Filed under: Rants 10 comments

A quick glance around this website will reveal a lot of unrelated projects that I’ve tackled over the years. There’s the book, the political satire site*, the terrain project, a D&D campaign, the movie, some Unreal levels, some game mods, a few WordPress plugins, a half-finished coding project, and now my webcomic. This place is very much the product of an unfocused mind. It’s like I’ve got ADD on a macro scale.

I keep telling myself that one of these days I’m going to settle down, pick one thing, and try to hone that particular skill. That day hasn’t come yet. There is just too much interesting stuff to do and too few days in which to do it. I do seem to be able to hold my focus longer now than when I was younger. Maybe that means I have more dicipline, or maybe it means I’m just slower.
Continue reading ⟩⟩ “Lack of Focus”

 


 

Scope And Scale

By Shamus Posted Thursday Nov 9, 2006

Filed under: Game Design 2 comments

I wanted to link this a couple of days ago but it slipped my mind: Jay Barnson has another great post up about role-playing games on the computer. Of particular interest is the bit about scope & scale, and the contrast between Oblivion and Final Fantasy.

I’m betting what most gamers want is a game with both huge scope and massive scale. I would add that I’d like this, plus dynamic content. I’m greedy that way. (Actually, you could argue the Nethack has all of this, so let me add graphics and accessible gameplay to the wishlist.) While we’re at it, let’s make sure the game has emergent self-balancing properties too. (This is as opposed to the %mechanical forced-balancing we see in Oblivion.)

This is in no way easy to pull off, which is why we don’t see games like this very often. (Heck, we don’t see RPG’s in general as often as I’d like.) Still, this only fuels my interest in the subject. Sure, the perfect game is impossible to make, but that does not diminish my desire to play it.

 


 

dOrange

By Shamus Posted Wednesday Nov 8, 2006

Filed under: Nerd Culture 2 comments

In the comments of the most recent DM of the Rings, I found this webcomic, which has this great strip about roleplaying dice.

Look at them! So colorful. I must have them all!

 


 

DM of the Rings XXVII:
Luminous Treasure

By Shamus Posted Wednesday Nov 8, 2006

Filed under: DM of the Rings 94 comments

Chessex dice luminous, glow in the dark, seven piece dice set, roleplaying dice.

Sooner or later, we all become Dave.

A quick glance around this site should reveal that I have a profound dice problem. I can’t walk into the geek store without picking up a couple of new dice, even when they are sold for the outragous price of $0.75 ea.

 


 

Flatland

By Shamus Posted Tuesday Nov 7, 2006

Filed under: Rants 25 comments

Steven talks about the various places he’s lived and compares notes on the weather. This brings to mind the following…

I’ve only ever lived two places: Near Pittsburgh and near Boston. I lived an hour north of both cities. (Er. Not at the same time. You know what I mean.) The climate is similar, although the winters in Boston seem bleaker because the days seem shorter. The two places are in the same time zone, but Boston is several hundred miles northeast of Pittsburgh, and could easily be in the next time zone. So, the sun sets a good bit sooner. Specifically, it set before I got off work at 5:30, which means that during the winter I only really saw the sun on weekends.

But the big thing that made me crazy in Boston was the flatness. Western PA has the texture of a wrinkled blanket – you can never find a level spot. If you’re moving along the ground, then you are also either moving up or down. I never realized how important this was to me. (I can understand how someone from flatland would dislike Western PA. The hills would make them feel walled in and it might make someone seasick if they aren’t used to it, but I grew up here and so it feels normal.) Sometimes you’re driving uphill and all you see is the road leading off into the sky. Then you crest the hill and you can suddenly see for miles. Then it’s back down into another valley.

But Boston, being near the coast, is very level by comparison. I never expected this is be so irritating. I felt like I could never get an “overhead” view of where I was. Without great big hills giving the horizon some shape, I couldn’t map the place out or judge distance. If a winding road heading west-ish began to bend slowly Northwards, I couldn’t sense it because I didn’t have a fixed marker on the horizon. Since most roads were built before cars, the road system isn’t a grid; each town has a bunch of roads projecting from them at random angles. It looks more like the old “spiderweb” view of the WWW.

So, the roads were mapped out according to a system of total chaos. I couldn’t navigate by landmark because I was stuck on a flat plane. I couldn’t intuit where to go based on direction. The upshot of all of this was that I was lost all the dang time. It was pathetic. Even after living there for a year I was still wary of venturing too far off of my familiar commute between home and work, because a bad turn could get me lost for an hour.

They made a big deal about how beautiful the place was in the autumn, but autumn was the same in Pittsburgh. The only difference was that in Boston the trees right in front of you would occlude all of the trees behind them, so you could never get that big, panoramic view of golden trees going all the way to the horizon. Also, the place was so densely developed that if you did somehow see it from above, you’d see way more buildings than trees. There just weren’t that many trees left.

It’s interesting. Lots of people love it, but because it wasn’t what I was used to I just couldn’t. I suppose someone born there who moved here would be irritated for all of the opposite reasons.

 


 

TheyNow

By Shamus Posted Tuesday Nov 7, 2006

Filed under: Nerd Culture 4 comments

This is cool: My little YouTube movie was mentioned in TheyNow, an unofficial They Might Be Giants audioblog.

(As an aside, What is that little embedded audio player? It doesn’t seem to be branded. It’s a very small and low-profile player, which might make it the sort of thing Fledge was looking for a couple of weeks ago. I’m not sure. I can’t tell where the audio is hosted, which is the key question here.)

Anyway, in the podcast Bryan talks about me using a TMBG song for my little movie. The song I used in this case was “Older”, and the version I used was off of their Mink Car album. He speculates that I chose the song at random. Sadly, the real reason I chose that song was even less interesting: I chose the song because it was the shortest of all of the TMBG I had on my computer. The cut of Older that I used was almost exactly two minutes, which was about how long my movie was. That was the only reason I chose it in the first place. It was only after I dropped it into place that I realized how perfect it was: Each section of the song fit nicely over a segment of the movie, and the most exciting part of the song lined up really well with the action part of the movie, which is where the rollercoaster runs everyone over. Those booming hits of percussion turned out to be ideal cues for the cuts I wanted to make.

I enjoyed making the movie, and a lot of people on YouTube have subscribed to me in hopes that I’ll put up another, but I honestly doubt I can do that again. It was the result of serendipity as much as creativity.