Let’s dump on Ubisoft two weeks in a row!
The odd thing about Ubisoft is that they seem to be a normal publisher when dealing with the consoles. It’s just that they have intense contempt for their PC customers. Check out Jimquisition this week for some great Ubi quotes. We’ve shouted at them for years, and management has never wrapped their heads around the concept of “the pirates and your customers are two different groups of people”.
I just want to point this out as another example of high-ranking executives being fundamentally ignorant and bad at their jobs. Their brute-force approach to pumping out games lowers quality, so instead of two good games on alternating years we get one mediocre game every year. And even if this approach really is the best, the games don’t need to be protected by additional DRM because DRM enrages customers without stopping the pirates. And even if DRM is somehow effective, it’s already been done better elsewhere. And even if Ubi needs their own Uplay DRM platform, it could be designed SO much better than it is. And even if we had to keep this design, they could handle the PR backlash much, much better.
Greed I can understand. I can even respect it. But high-level incompetence is intolerable to me.
EDIT: It has been pointed out that the really big demonstration for Watch_Dogs that produced all of the amazing screenshots was at E3 2012, not E3 2013. That was before the devs had access to the final specs of the next-gen consoles, and two years is a long time in game development. It still doesn’t excuse the contemptuous PR, but it does explain how we wound up with such a graphical disparity in the first place.
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