Is the loot valuable or not? The price tag is meaningless. It’s all in how you describe it. Take a page from the home shopping channel, where no item is too mundane to be praised.
It’s not a “small figurine”. It’s a “beautiful, hand-crafted figurine of a water nymph”. Yes, this seems silly. Of course it’s hand-crafted. Everything is in a pre-industrial world. I’m telling you: It doesn’t matter if it’s not worth two coppers and weighs as much as a brick, your players will fight over that figurine if you make it sound exciting.
Zenimax vs. Facebook
This series explores the troubled history of VR and the strange lawsuit between Zenimax publishing and Facebook.
C++ is a wonderful language for making horrible code.
Please Help I Can’t Stop Playing Cities: Skylines
What makes this borderline indie title so much better than the AAA juggernauts that came before?
The Opportunity Crunch
No, brutal, soul-sucking, marriage-destroying crunch mode in game development isn't a privilege or an opportunity. It's idiocy.
The Disappointment Engine
No Man's Sky is a game seemingly engineered to create a cycle of anticipation and disappointment.