You can give your players incentive to do things, but if it’s not the incentive they’re looking for they will probably demonstrate it by their in game actions. Some examples of player incentives include:
The Death of Half-Life
Valve still hasn't admitted it, but the Half-Life franchise is dead. So what made these games so popular anyway?
Video Compression Gone Wrong
How does image compression work, and why does it create those ugly spots all over some videos and not others?
Trashing the Heap
What does it mean when a program crashes, and why does it happen?
The Best of 2012
My picks for what was important, awesome, or worth talking about in 2012.
What is Piracy?
It seems like a simple question, but it turns out everyone has a different idea of right and wrong in the digital world.