{"id":1888,"date":"2008-09-17T08:02:26","date_gmt":"2008-09-17T13:02:26","guid":{"rendered":"http:\/\/www.shamusyoung.com\/twentysidedtale\/?p=1888"},"modified":"2008-09-17T08:33:54","modified_gmt":"2008-09-17T13:33:54","slug":"spore-drm-backlash-in-the-news","status":"publish","type":"post","link":"https:\/\/www.shamusyoung.com\/twentysidedtale\/?p=1888","title":{"rendered":"Spore: DRM Backlash in the News"},"content":{"rendered":"<p>It seems PC Gamers managed to rattle their cages loud enough to get the attention of the <a href=\"http:\/\/www.washingtonpost.com\/wp-dyn\/content\/article\/2008\/09\/14\/AR2008091400885.html\">Washington Post<\/a> and <a href=\" http:\/\/www.forbes.com\/technology\/2008\/09\/12\/spore-drm-piracy-tech-security-cx_ag_mji_0912spore.html\">Forbes<\/a> with their protest of Spore. <\/p>\n<p>Several people <a href=\"?p=1874#comments\">commented that Amazon.uk has every right to remove reviews from people who haven&#8217;t played the game<\/a>.  I completely agree.  Actually, Amazon has the right to remove any review from anyone at all &#8211; it&#8217;s their site and they can do as they please.  They <em>do<\/em> need to be aware &#8211; and I&#8217;m sure they are &#8211; that regularly removing low reviews would cause people to distrust the whole system. But I don&#8217;t think that&#8217;s a problem here.<\/p>\n<p>The thousands of people who gave Spore a one-star review on Amazon without playing the game weren&#8217;t reviewing the game as much as taking part in an impromptu protest.  I agree with their cause and I&#8217;m very glad that Amazon USA let those reviews stand, since it was most likely the catalyst for the news stories above.  If nothing else it&#8217;s forced EA public relations people to come out on stage so we can boo them.  <\/p>\n<p><!--more-->Keep in mind that pirates care <em>nothing<\/em> about DRM.  They don&#8217;t see it, they don&#8217;t deal with it.  The only people who deal with DRM are paying customers.  This means that every single person who took part in the Spore protest &#8211; and all the thousands more taking part in threads all over the internet &#8211; are all people who <em>wanted<\/em> to buy the game.  Some did.  Some did, and then downloaded the pirate version. Others just pirated the game.  Some &#8211; like me &#8211; abstained entirely.  But everyone who complained was someone who was concerned about how the DRM was going to affect them as a paying customer.  <\/p>\n<p>I also want to note this from the Forbes article:<\/p>\n<div class=\"quote\">Electronic Arts calls those criticisms unfair. &#8220;EA has not changed our basic DRM copy protection system,&#8221; says corporate communications manager Mariam Sughayer. &#8220;We simply changed the copy protection method from using the physical media, which requires authentication every time you play the game by requiring a disc in the drive, to one which uses a one-time online authentication.&#8221; <\/div>\n<p><em>We haven&#8217;t changed our DRM, except for all the ways in which the new one is different.<\/em>  <\/p>\n<p>BioShock trotted out this excuse as well, &#8220;This DRM is just a tiny bit worse than earlier ones.&#8221;  Which is piss-poor reasoning, since it&#8217;s clear that the DRM is <em>useless<\/em> for the purposes of combating piracy. Keeping it useless but making it harder to use seems to be a plan with no upside.  Certainly you must expect customers to draw the line <em>somewhere<\/em>, which is what&#8217;s been happening.  <\/p>\n<p>And in any case, this isn&#8217;t just a &#8220;little&#8221; different, since the new system changes the game from a purchase to a rental.<\/p>\n<div class=\"quote\">Electronic Arts compares its DRM solution to systems in place on services like iTunes that similarly limits the number of computers that can play a particular song.<\/div>\n<p>But iTunes has a revoke tool, and Spore doesn&#8217;t. You can move your tunes around, but Spore simply gets &#8220;used up.&#8221; And lots of people avoid iTunes because of the DRM anyway.  I&#8217;m one of them.  (Also note that Amazon now sells DRM-free MP3 files.)  <\/p>\n<div class=\"quote\">Sughayer also points out that less than 25% of EA users attempt to install the company&#8217;s games on more than one computer, and less than 1% attempt to install it on more than three.<\/div>\n<ol>\n<li>They should not have access to this information.\n<\/li>\n<li>They&#8217;re wrong.  How long have they been collecting this data?  A year? Two?  Since the release of Spore a couple of weeks ago? I&#8217;m not actually privy to how long they&#8217;ve been harvesting data from their customers.  In any case, it hasn&#8217;t been very long.  Maybe long enough for one computer upgrade.  But if the user is playing the game, this number goes up over time as they upgrade, until they run out of installs.  Which is why people are calling this a &#8220;rental&#8221;.  When you get a new computer \/ graphics card, it&#8217;s very natural to want to see how your old games look on it.\n<\/li>\n<li>Even if the 25% figure was correct and was relevant, claiming that you only screw 25% of your customers isn&#8217;t really an impressive claim.\n<\/li>\n<\/ol>\n<p>I&#8217;ll say it again:  This is an awful thing to have happen to such a promising release.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It seems PC Gamers managed to rattle their cages loud enough to get the attention of the Washington Post and Forbes with their protest of Spore. Several people commented that Amazon.uk has every right to remove reviews from people who haven&#8217;t played the game. I completely agree. Actually, Amazon has the right to remove any [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[120],"tags":[30,48],"class_list":["post-1888","post","type-post","status-publish","format-standard","hentry","category-videogames","tag-drm","tag-spore"],"_links":{"self":[{"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=\/wp\/v2\/posts\/1888","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1888"}],"version-history":[{"count":0,"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=\/wp\/v2\/posts\/1888\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1888"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1888"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shamusyoung.com\/twentysidedtale\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1888"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}